About Us

About Us

Gerald Glascock, Director/Co-Founder, recognized the lack of business and social etiquette practices in Business Executives, Business Owners and those representing businesses while entertaining clients and prospective clients. Attending the Washington School of Protocol, he obtained the highest certification in Etiquette and Protocol so he could help those that truly seek to improve themselves, as well as outclass their competition. Being a Body Language Expert and a Handwriting Expert, he uses all his skills and talents to teach effective communication and give an edge to those that choose to increase their knowledge.

In Augusta, Georgia he made a decision to join Jan Burch in establishing, 'The Southern Institute of Etiquette and Protocol'. Helping many achieve their goals through improved self-esteem, communication, etiquette and protocol. He has traveled throughout the U.S. speaking, training and dedicating his resources to educate business professionals. Gerald has written for golf magazines, newspapers and magazines aimed at helping others. He did a segment on FOX TV for over a year on business etiquette & body language in the business world and continues to be a consultant for numerous TV and radio stations, including NPR.

It is no wonder that individuals and businesses seek him out for keynote speaking, training, events and retreats. He has achieved accomplishments such as the distinguished Steve Little Award from the U.S. Jaycees, Employee of the Year from White Publishing, The Presidential Award from the publishing giant Hearst Corporation. He is one of 9 Missourians inducted into the U.S. Jaycees Hall of Fame in over 75 years and continues to help Jaycee Chapters. He is a life member of Tau Kappa Epsilon, TKE, Beta Omega Chapter.

Planning a meeting ?

Have The Southern Institute of Etiquette add value and direction at your next meeting or seminar.

The Southern Institute of Etiquette and Protocol can conduct a wide variety of seminars for your Institution.

Our Programs Cover:

  • First Impressions
  • Effective Networking
  • Presentation Skills
  • Professional Image
  • Business Attire
  • Communication Skills
  • Dining Etiquette
  • Correspondence
  • Electronic Communication
  • Handwriting Analysis
  • International Protocol
  • Giving Gifts
  • Interviewing
  • Personality Profiling
  • Golf Etiquette
  • Social Etiquette
  • Entertaining
  • Wedding Etiquette